Peacock | Reality Hot Seat


I had the privilege to work on Peacock’s Reality Hot Seat promo for this season of Sunday Night Football. The promo had to tow the line between appealing to both football and reality TV fans. Through a simple but vibrant color palette, sparkles, and hand-drawn elements, we brought football into the world of reality TV, appealing to both areas of Peacock’s viewership.

Process Frames


Lots of ideation goes into establishing the look of a spot. Here is a deeper dive into some of my initial style frames for our pitch deck, including inspiration from Mean Girls, spotlights, repetition, and LED lights.

Final Frames


The client ended up landing on a more grounded, gender neutral, stop-motion look. Here is a closer look at the final frames.

Studio ––

MAMMAL



Contributions --

Ideation | Design | Animation | Versioning